Privacy Policy

Last update: June 2025

This Privacy Policy explains how LJ METAL COMPANY, s. r. o. (hereinafter referred to as the “controller”) processes personal data of visitors to this website in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR) and Act No. 18/2018 Coll. on the Protection of Personal Data.

1. Identity of the Controller

Business name: LJ METAL COMPANY, s. r. o.

Registered office: Veľké Rovné 529, 013 62 Veľké Rovné

Company ID (IČO): 50477480

Tax ID (DIČ): 2120346261

VAT ID (IČ DPH): SK2120346261

E-mail: ljmetal@ljmetal.sk

2. What Personal Data We Collect

During a standard visit to the website, we may process the following categories of data:

Technical data: IP address (anonymized), browser type, operating system, visited subpages, time and duration of the visit.
Analytical data: interactions with website content (clicks, scrolling, mouse movement) – processed anonymously via Google Analytics and Hotjar.
Marketing data: information on the display and interaction with advertisements (Meta Pixel).

The website does not contain registration, or an e-shop. Therefore, you do not actively provide us with any personal data (name, e-mail, phone number).

3. Legal Basis for Processing

We process your personal data based on the following legal grounds under Article 6 of the GDPR:

Consent (Art. 6(1)(a) GDPR): analytical and marketing cookies – you grant this voluntarily via the cookie banner.
Legitimate Interest (Art. 6(1)(f) GDPR): essential technical and security logging necessary for the operation of the website.

4. Purpose of Processing

Improving the website and analyzing traffic (Google Analytics, Hotjar).
Measuring the effectiveness of advertising campaigns (Meta Pixel).
Ensuring the proper functionality of the website (functional cookies).

5. Recipients of Personal Data

Your data may be accessible to the following third parties acting as processors:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland – Google Analytics
Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland – Meta Pixel
Hotjar Ltd, Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julians STJ 3141, Malta – Hotjar

All listed companies process data in accordance with the GDPR and based on standard contractual clauses or other appropriate safeguards.

6. Transfer to Third Countries

Some of the listed companies may transfer data to the USA or other countries outside the EEA. Transfers are carried out based on standard contractual clauses approved by the European Commission or other appropriate protective mechanisms.

7. Retention Period

Google Analytics: up to 26 months (adjustable in the GA account).
Meta Pixel: up to 180 days.
Hotjar: visit recordings up to 365 days.
Server technical logs: usually up to 90 days.

After the retention period expires, data is automatically deleted.

8. Your Rights

As a data subject, you have the following rights towards the controller:

Right of access to personal data (Art. 15 GDPR).
Right to rectification of incorrect data (Art. 16 GDPR).
Right to erasure – right to be forgotten (Art. 17 GDPR).
Right to restriction of processing (Art. 18 GDPR).
Right to data portability (Art. 20 GDPR).
Right to object to processing (Art. 21 GDPR).
Right to withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

You may submit your request via e-mail to: ljmetal@ljmetal.sk.

We will respond to your request without undue delay, no later than within 30 days.

9. Right to File a Complaint

If you believe that the processing of your personal data violates the GDPR, you have the right to file a complaint with the supervisory authority:

Office for Personal Data Protection of the Slovak Republic (Úrad na ochranu osobných údajov Slovenskej republiky)

Hraničná 12, 820 07 Bratislava

E-mail: statny.dozor@pdp.gov.sk

Web: www.uoou.sk

10. Automated Decision-Making and Profiling

This website does not use automated decision-making or profiling regarding visitors within the meaning of Article 22 of the GDPR.

11. Changes to the Policy

We may update these policies occasionally. We will inform you of significant changes by publishing the updated version on this website with a new effective date.

12. Contact

For any questions regarding personal data protection, please contact us:

LJ METAL COMPANY, s. r. o.

Veľké Rovné 529, 013 62 Veľké Rovné

Company ID (IČO): 50477480

Tax ID (DIČ): 2120346261

VAT ID (IČ DPH): SK2120346261

E-mail: ljmetal@ljmetal.sk

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